• Personal Information you provide: When you contact us via forms, become a distributor, register for training, place an order for kits or books, we may collect your name, email address, telephone number, postal address, institution name, role (teacher/principal/distributor).
• Payment & Order Information: If you make purchases via the Site, we collect billing & shipping addresses, transaction details (payment method, order date, order value).
• Automatically Collected Information: We may automatically collect device and usage information about your visit to the Site—IP address, browser type, operating system, pages visited, referring/exit pages, time spent, unique device identifiers.
• Cookies & Tracking Technologies: We use cookies, web beacons, pixels or similar tracking technologies to access or store information about your browser/device and to track your use of the Site.

We may use the information we collect for purposes such as:

• Processing and fulfilling your orders, sending confirmations, invoices, shipments.
• Providing customer service and responding to your inquiries.
• Administering and improving the Site, content, products, and Services.
• Sending you marketing or promotional communications (only if you’ve opted in).
• Detecting, investigating, and preventing fraudulent transactions or misuse.
• Complying with legal obligations.

We may share your information with third parties in the following circumstances:

• Service Providers: Companies that help us operate our business, process payments, fulfil orders, ship goods, assist with marketing, analytics (they process under our instructions).
• Legal & Regulatory Requirements: If required by law or to respond to legal process, protect rights, safety, or investigate fraud.
• Business Transfers: In connection with a merger, sale, asset transfer, acquisition, or bankruptcy, your information may be transferred.

• You may opt-out of receiving marketing emails from us at any time by following the unsubscribe link in those emails or contacting us at the details below.
• You may access, correct, update or request deletion of your personal information by contacting us. We will respond in accordance with applicable law.
• Cookies: Most web browsers are set to accept cookies by default; you can modify your browser settings to decline cookies or alert you when cookies are being sent. However, some parts of the Site may not function properly if you disable cookies.

Our Services are directed to schools, colleges, institutions, teachers, distributors—not to children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you believe that we have collected information of a child under 13, please contact us and we will delete such information.

Your information may be transferred to — and processed in — countries other than your home country. By submitting your information, you consent to such transfer, storage or processing.

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on the Site and updating the “Last Updated” date.